EXPORT TO INDIA
Important information for exporting to India
The domestic market has been valued at 25 billion Euros (Source: UBIFRANCE NEW DELHI). India has the youngest population in the world (65% below 35 years old) and number of women who work is increasing along with purchasing power.
The middle class represents 200 million people with exteriorised consumption similar to the western model (brand awareness, awareness of the variety and quality of the product).
Important steps in this direction have been taken: the switch from ‘made-to-measure' to ‘ready-to-wear', the arrival of international brands, and the creation of the first department store chains and distributor brands.
Whilst taking these changes into consideration, Indian brands are creating their own chains (Raymond, Arvind Mills…) and signing licensing contracts with international brands.
For those who wish to export to India , it is worth mentioning that there are 500 shopping centres in big Indian cities (New Delhi, Mumbai, Bangalore) and medium sized cities (Pune Chandigarh, Jaipur…).
Useful information on the Fashion Market in India
Customs restrictions for exporting to India
Any merchandise exported to India must carry a certificate which proves that the products do not contain any banned substances. This certificate must be issued by a control laboratory that has been approved by the Standardisation Agency of the country of origin.
The label must be in English or Hindi and made in the country of origin. A legal notice outlining the product composition, size, origin and weight is obligatory. A specialist export forwarding agent will be able to provide useful information to those exporting to India.